Pegasus always focus to strengthen its core business, build solid foundations for its manufacturing facilities across Japan, China and Vietnam. The company started Liaison Office in India in 1993 with only 2 people and today is having a team of 20 people. Now, Pegasus is planning to launch its new affordable M900/DDM series, which is equipped with direct drive motor for the Indian customers next month. The technology allows 70 per cent electric saving with direct drive motor. Its concealed casing design prevents dust from entering the motor coil, eliminating maintenance problems. It maximises direct drive motor transmission by original factory installation.
The main reason behind launching it is to offer more affordable machines so that domestic manufacturers can also afford it. Earlier only good exporters, who were looking for high quality, were using such technologies but now Pegasus main intention is to capture the huge domestic Indian market. “When we compare it with previous Pegasus model, the machine is similar. But earlier motor was coming from a different supplier but now it is fitted in the factory and coming from Pegasus directly. Due to this, we have more quality control over the motor and you don’t need to install the motor again and again, which saves lot of time,” says Prem Singh, General Manager, Pegasus Sewing Machine Pte. Ltd. “Pegasus is known for its high quality sewing heads but now we have control on both parameters – head quality and motor. However, we are aiming to make the machine more economical for the customers without compromising on the quality of the machine. We are looking for volume and bringing it within the reach of more customers with this new attractive pricing,” says Prem.
The new Pegasus made motor comes with more power and it’s a high performance 550 W. “Motor is the main part to run the machine and 550 W makes it stronger, faster and durable. Besides, it comes with CE Certification, which most of the companies today are not using. CE means European Conformity, which conforms to the strictest health, safety and environmental protection standards for products sold within Europe. That’s why we have selected and opted for CE certification,” says Prem.
Some other features of this technology are: Dust seal at upper looper mechanism which prevents dust from entering the machine via the upper looper shaft; prevents installation mistakes and minimise installation time; concealed casing design prevents dust from entering the motor coil, eliminating maintenance problems; maximise direct drive motor transmission by original factory installation.
When asked about the competition Pegasus is facing due to increasing presence of Chinese sewing machine players in the Indian market he said, “Yes I agree, competition is there but according to my experience, we have seen many Chinese people coming and going. About seven eight years back many Chinese companies entered this market and all have gone back. Companies that give consistent quality will sustain. Pegasus is still growing, so that’s important because we are maintaining our quality. Our company’s focus is to provide better service support to our customers and agents. So, product wise we are not compromising on anything, at the same time increasing the service support.”
Meanwhile, in line with efforts to be closer to the customer and provide best service support, the company last year in June opened Pegasus showroom and training center in Okhla, New Delhi. “As per the company, we always focus to provide the service, knowledge, and support to our customers and agents. Our main aim is to give them the right product, strong technical support and training. We have maximum technical people in our team who are regularly providing training and technical support, and show them how they can best utilise the machine. Our purpose is to make them more familiar with the machine and maximise the use,” says Prem.
“Today we also have offices in various places like Ludhiana, Bangalore and Tirupur, having showroom machines in each location. Last year we feel the need to have our own showroom cum technical center where we can show our latest machineries, customers can come and make samples, see the live demo and we can give them the technical knowhow. So, first showroom has been established in Delhi. We have started the showroom around two months back so far around 50-55 customers have visited us. They can also send their operators and technicians for training here. Business wise, now, we are launching our new M900 economical series in April 2018, which is expected to give a boost to our overall turnover,” concludes Prem.
